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How Unique Can You Be in Business?

April 25, 2018 // R. Shawn McBride

You are different, right?

You are on this list so I think you have at least some affinity for the concept of Do Business Differently™.  Or I sure hope you do!

Different can come out in many ways.  For some of us it’s attire.

You know I wear the vibrant suits that lock in my message.  But Kedma Ough wears a cape.  Roger Wakefiled turns into Texas Green Plumbing Man.

There is a real benefit to being unique. Afterall our customers are after it.  They don’t want the same old, same old.

But for some folks dressing different might seem impossible.  Or ill-advised.

Can you dress differently and still be in business?

I explore that in this video.

What are your thoughts?

Please watch and comment and join in the discussion!

Shawn